StarPropertyTV (Video): The challenges and opportunities for real estate agents

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THE digital revolution has led to fierce disruption across various industries, most notably the transportation and hospitality industry.

As for real estate, will technology be a friend or foe? Presently, one would only need a few clicks on their smartphones to obtain comprehensive information on anything property. Acknowledging this, are real estate agents (REAs) and real estate negotiators (RENs) at risk of becoming irrelevant?

To answer these questions, StarPropertyTV invited the Malaysian Institute of Estate Agents (MIEA) newly-elected president Eric Lim onto the hot seat. In this interview, Lim also explained the role of MIEA in the real estate industry and the direction of the fraternity under his tenure.

Breakdown of the interview:

Differentiating MIEA and BOVEA

Direction of MIEA under his tenure

How to obtain an MIEA membership?

Risks involved when dealing with a non-licensed RENs

Capitalising on the digital revolution

How can REAs and RENs stay relevant?

Disruption looming for real estate?

Who is Eric Lim?

Eric Lim, MIEA President

Eric Lim is a Registered Estate Agent who is the Founder cum Group Managing Director of Hartamas Real Estate Group (HREG) which provides a comprehensive range of real estate services covering all facets of the real estate industry.

HREG is a well-structured real estate organization with dedicated departments in offering its uncompromised specialized services in the following real estate segments:

  • Corporate Real Estate
  • Project Marketing
  • International Properties
  • Agency Services
  • Expatriate Relocation Services
  • Valuation Consultancy
  • Asset & Facilities Management

Lim is presently holding the office of the President of the Malaysian Institute of Estate Agents for the year 2017 – 2019. He was actively involved in MIEA since 2003. In the year of 2014, he was awarded the Real Estate Agent of the Year by the MIEA in the annual National Real Estate Awards in recognition of his exemplary leadership in promoting the agency practice at both the company or industry level.

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