Sime Darby Property’s Great Deals campaign receives overwhelming response

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The City of Elmina is one of the properties tied in to the campaign.

The City of Elmina is one of the properties tied in to the campaign.

ARA DAMANSARA: Sime Darby Property Bhd has proudly concluded its Great Deals sales campaign with sales bookings of 1,107 units worth approximately RM1.1bil. The campaign which ran from Aug 15 to Dec 31 last year offered irresistible deals for selected properties in the company’s various townships across the nation. 

Sime Darby Property chief marketing and sales officer Datuk Lai Shu Wei said that the success of the Great Deals campaign demonstrates the company’s understanding of the consumers’ needs. 

“We are addressing the rising demand for quality properties at the right pricing and locations. Through the Great Deals campaign, we fulfilled keen consumers’ property ownership dreams with excellent offerings in prime areas with good connectivity, accessibility, amenities and hassle-free purchasing experiences,” he said. 

Driven by the momentum of the campaign, the company has launched the new and exciting Sime Darby Property Dragon Deals sales campaign currently ongoing until Feb 29, 2024. Comprising its Go Landed and High-Rise Collection of selected properties in the City of Elmina, Bandar Bukit Raja, Serenia City, Nilai Impian, Bandar Ainsdale, Taman Melawati and Putra Heights, Sime Darby Property believes that the campaign serves to move the property ownership needle further for all Malaysians. 

“The Dragon Deals campaign is one of the many efforts by Sime Darby Property to address buyers’ pain points of property ownership in Malaysia. We are aware of the sentiments and challenges and believe that the campaign can help our customers to fulfil their desire for property ownership, which begins at our townships,” said Lai.

In conjunction with the Year of the Dragon, property purchasers during the campaign period will have the opportunity to walk home with Fortune Rewards worth up to RM100,000 as well as other festive goodies. Sime Darby Property will also be releasing a Chinese New Year short film showcasing the company’s ongoing commitment to sustainable living in its various biodiverse townships, with the theme ‘Where Sustainability Flows, Prosperity Follows’. 

Adding cheer to the upcoming festive season are the company’s Special Weekends scheduled for Jan 20 to Feb 24 and Chinese New Year open houses to be held between Feb 17 and 25, 2024. The excitement kicks off with a series of Go-Landed Special Weekends at Bandar Bukit Raja, Serenia City, Bandar Ainsdale, Nilai Impian and the City of Elmina. For more information on the Sime Darby Property Dragon Deals sales campaign, visit www.simedarbyproperty.com/dragondeals.


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