A proposed direct link bridge will connect Gen Sphere to JB Sentral, offering residents seamless access to the RTS station.

In a city that is entering a transformative new phase of growth, Majestic Gen is unveiling Gen Sphere, a landmark freehold serviced apartment that reflects the new energy of Johor Bahru. Spanning 1.25 acres of prime land with a gross development value of RM837mil, Gen Sphere is designed to set a new standard of connected urban living for a new generation of homeowners and investors. It is introduced at a time when Johor Bahru is evolving into one of Southeast Asia’s most vibrant and cosmopolitan cities, powered by transformative infrastructure, rising international investment, new lifestyle destinations and a growing community of forward-thinking residents and businesses.

Gen Sphere introduces 996 residential units and four retail lots, designed to meet the aspirations of today’s urban buyers seeking flexibility, well-being and a strong sense of place. Located within walking distance of approximately 440m to JB Sentral and 700m to the Bukit Chagar RTS Link Station, the project offers seamless connectivity between Johor Bahru and Singapore. A proposed direct connection to the existing link bridge to JB Sentral will further enhance this connectivity, making daily cross-border travel effortless for residents. The completion of the RTS Link will soon transform travel across the causeway into a swift six-minute journey, strengthening Johor Bahru’s position as a connected and livable gateway city. As infrastructure, lifestyle offerings and international interest continue to reshape the urban landscape, Gen Sphere stands at the heart of this transformation.

Aqua Zone at Roof Level 50 features an infinity pool with panoramic city and waterfront views.

Homes that jive with city's pulse

The spirit of Gen Sphere begins with its architectural vision, capturing the momentum of a city ready for its next chapter. Drawing from the design philosophy of Nexus Sphere, the building embodies the convergence of cultures, people and ideas that define Johor Bahru today. This energy takes shape in an organic form inspired by the city’s network of roadways, flowing seamlessly into a modern, futuristic aesthetic accented by subtle neon elements. Reflective surfaces catch light and movement throughout the day, giving the building a presence that feels alive and forward-looking while maintaining a timeless quality. In this way, Gen Sphere becomes more than architecture; it becomes a symbol of Johor Bahru’s evolving pulse and the confidence of a city stepping into its future.

The residences reflect this same vision of life in motion. All 996 units offer dual key flexibility, allowing spaces to evolve with changing lifestyle needs, from multigenerational living to rental income or home-based work. Layouts range from thoughtfully crafted one-bedroom residences of 459 sq ft to spacious three-bedroom homes of up to 755 sq ft. A limited collection of 700 sq ft duplex units offers the experience of double-volume living, with elevated views of the city skyline. With pricing starting from RM609,000, these residences offer the opportunity to own a rare freehold home in Johor Bahru’s city core, shaped for the future. Retail offerings across various levels add to the convenience and vibrancy of Gen Sphere, enhancing the experience of a truly integrated urban lifestyle.

“At Majestic Gen, we believe that the quality of living spaces shapes great cities,” said Majestic Gen chief executive officer Datuk Hoo Kim See. “Johor Bahru is evolving with new energy and ambition and we see Gen Sphere as part of this transformation. Our vision is to create homes that meet the needs of today’s buyers and inspire a way of living that connects to the future of the city. This is the spirit that guides Gen Sphere to offer a living experience that is purposeful, forward-looking and in tune with Johor Bahru’s transformation.”

Life here is shaped by spaces that inspire movement, connection and personal well-being. Across four levels and eight distinct zones, the amenities are curated to enrich the rhythms of modern urban living. These include a Social Zone with BBQ terraces and pavilion, an Active Zone with a recreational basketball court and Wellness, Leisure and Core Zones with yoga deck, jogging path, reflexology path, outdoor fitness and a children’s playground. Higher up, residents can retreat to the Retreat Zone, featuring an elevated outdoor lounge and indoor activity spaces.

Meanwhile, the Aqua Zone at Roof Level 50 offers a swimming pool, wading pool, spa pool, cabana and pool terrace. The Fitness Zone on Level 50M features a gymnasium and multipurpose courts for pickleball and badminton. Across every level, each space is thoughtfully designed to invite vitality, relaxation and a true sense of balance in everyday life.

A cosy BBQ terrace set amidst gardens, perfect for casual get-togethers.

Neo Horizon weaves a different landscape

Neo Horizon reflects a deeper philosophy behind the experience of living at Gen Sphere. It is a landscape shaped by the language of nature, the clarity of innovation, the rhythm of modern life and the promise of timeless comfort. Inspired by the quiet intelligence of biomimicry, it draws organic forms into the architecture, weaving greenery and space into a living environment that evolves with its residents.

Each space invites a different kind of presence. There are places to gather, to move, to reflect, to breathe. Gardens where time seems to slow, terraces that open to the sky and wellness paths that awaken the senses. It is a landscape designed to restore balance, where life flows naturally between moments of energy and calm.

Guided by Neo-Futuristic ideals, Neo Horizon offers visual beauty and a sense of wholeness. In the heart of a vibrant city, it creates an atmosphere where the mind clears, the body finds rhythm and the spirit reconnects to what matters. Through this living design, Gen Sphere becomes a place to live, to grow and to belong.

A scenic jogging path surrounded by greenery and softly lit arches, inviting quiet walks, morning runs, and moments of calm.

Home for the future

Johor Bahru is entering a pivotal moment in its urban evolution. Once seen as a border city shaped by the ebb and flow of cross-border traffic, it is now transforming into a vibrant and cosmopolitan destination in its own right. Major infrastructure investments, led by the RTS Link, are redefining the city’s connection to Singapore while fuelling a new wave of urban renewal, creative energy and international investment. New lifestyle destinations, cultural spaces and modern residential enclaves are transforming the landscape, while a growing community of professionals is revitalising the city’s core.

This shifting dynamic is drawing a new generation of homeowners and investors who see beyond the immediate horizon. Recent reports have shown capital values rising by 10 to 15 per cent in key city centre locations, with demand strengthening from Malaysians working in Singapore and international buyers who recognise the emerging value of Johor Bahru’s transformation. Rental yields in prime locations are also trending upwards, driven by cross-border demand from professionals. Properties that offer both design quality and future readiness are becoming increasingly sought after.

In this context, Gen Sphere offers an opportunity that is both timely and rare. Its freehold status, purposeful architectural vision and exceptional connectivity between Johor Bahru and Singapore position it as a defining address for those who see the city’s next chapter unfolding. It speaks to a new generation of homeowners, professionals and investors who value thoughtful design and recognise the momentum of a rising Johor Bahru.

“Johor Bahru is entering a new cycle of growth,” said Majestic Gen executive director Ta Wee Dher. “The RTS Link will reshape the way people live, move and connect across this region. We believe this transformation will drive lasting demand for homes that are thoughtfully designed and aligned with the evolving spirit of the city. Gen Sphere is shaped for this future, bringing together architecture, lifestyle and long-term value in a way that reflects the momentum of a rising Johor Bahru.” For more information, please visit www.majesticgen.com.my.

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