First winners of StarProperty Millionaire Masters Award share their stories
In line with StarProperty's commitment to raising industry standards, this year saw the introduction of three new awards, with the StarProperty Millionaire Masters Award being one of them. The award aimed to acknowledge the outstanding achievements of real estate agents (REAs), probation estate agents (PEAs), and real estate negotiators (RENs) who demonstrated dedicated efforts to achieve a minimum of RM1mil in total accumulated professional fees to the firm in the respective year.
Believe Realty Sdn Bhd’s Jibril Chong Kim Hui, IQI Realty Sdn Bhd’s Hugo Chan Wei Qiang, Felicia Lee Choy Fun and Kimberly Yang as well as Knight World Realty (M) Sdn Bhd’s Desmond Gan Pui Chow are the first five to achieve the StarProperty Millionaire Masters Award. Here is what each winner had to share:
Knight World Realty (M) Sdn Bhd
Desmond Gan Pui Chow
"As a real estate negotiator, maintaining a positive mindset is the secret ingredient that fuels my success. Whether I follow a conventional route or embark on an entirely unconventional journey, I harness the power of social media strategies, tap into innovative advertising platforms, and utilize the incredible tools my company provides me with to proudly showcase the properties I have on hand. And let me tell you, the thrilling part is this – I thrive on conjuring up fresh and inventive methods.
"This positive mindset drives me to draw upon the wisdom of more successful real estate agents, learning from their experiences. Thinking outside the box and perpetually exploring new approaches is second nature to me – it's the compass that guides my journey in the world of real estate."
IQI Realty Sdn Bhd
Felicia Lee Choy Fun
Lee takes a five-pronged approach to achieving her goals. They are:
Property Selection - The property must be of high marketable value, ideally located in a strategic area with high demand.
Marketing Initiative - Comprehensively understand the property and initiate a strong marketing plan and strategies to effectively promote the property.
Marketing Platform - Choose the most cost-effective marketing channels to reach the target audience.
Prospecting - Identify the most suitable client for the property and consistently provide the best service to clients in a professional manner.
Close The Deal - Always follow up to seal the deal.
IQI Realty Sdn Bhd
Hugo Chan Wei Qiang
"The results achieved in 2022 are mainly attributed to the team members' efforts in securing nearly RM500 million GDV (gross development value) conversion throughout the year. It couldn't have been done without the countless meetings, marketing efforts, and support from each and every member of the team. The real estate journey, to me, is always like a voyage. To travel far and steadily, I believe a team whose members mutually support and encourage each other is crucial. Compared to being a negotiator years back, I have learned to empower and trust the team members to unleash their potential in building a more result-oriented team.
"One can find success by being determined and diligent, yet it takes a well-built ecosystem to nurture talents for the success of thousands. Agencies have played a vital part with their tech innovations, securing quality projects, and being financially sound, which gives members peace of mind to strive for better and, consequently, achieve positive results. Not to mention, partnering with the right developers has created a win-win synergy to ensure consistent project launches for the agency, while steady sales and sufficient big data provide steady cash flow and accurate decision-making for developers.
"Last but not least, the result is contributed to by the higher exposure in advertising and marketing efforts. Thanks to industry marketers who put up great work in creating not only great exposure to give recognition to the achievers but also promote positive cultures and provide an awesome platform for networking and opportunities."
Believe Realty Sdn Bhd
Jibril Chong Kim Hui
"My marketing strategy involves collaborative efforts with our teams, clients, and developers, aiming for a win-win situation. This means ensuring that everyone receives the value they deserve."
IQI Realty Sdn Bhd
"Working hard as well as working smart involves perseverance and wisdom. It's about knowing when is the right time to follow up with clients and suggesting the right type of property for each client. All this knowledge comes with experience.
"Being able to quickly identify time wasters is really helpful. You develop an intuition about this after speaking to many people on the phone. I work on both big and small deals at the same time. In between big deals, I spend some time on smaller deals and rentals because big deals take slightly longer incubation times.
"I tap into my network of relatives and friends built up over the years. They are my best source of listings and buyers, as they know my personality and character. I always do a good job of getting referrals from satisfied clients. I took the time to study and absorb data on the property market in my areas of specialisation. Concentrate on a few areas and know them very well – your clients will appreciate your in-depth knowledge and advice."