The new All-Stars Awards

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Sime Darby Property managing director Datuk Azmir Merican holding the All-Stars Award.

Sime Darby Property managing director Datuk Azmir Merican holding the All-Stars Award.

SkyWorld chief executive officer Lee Chee Seng is all smiles with his All-Stars Award.

SkyWorld chief executive officer Lee Chee Seng is all smiles with his All-Stars Award.

The criteria and how it is done

The year 2023 marks a new change for the All-Stars Awards even as six new meticulously crafted categories were introduced to the eight-year-old StarProperty Real Estate Developer Awards 2023.

This year saw the introduction of a ranking system of Top 10 and Top 5 for the All-Stars Awards to recognise both listed and non-listed property developers respectively.

The All-Stars Awards serve to give due recognition to deserving property developers for their contributions to the industry and nation based on quantitative and qualitative attributes. 

Property developers listed on Bursa Malaysia were ranked based on the accumulated points scored on their quantitative and qualitative attributes. Similarly, the non-listed property developers were also gauged with the same criteria as their listed counterparts. The non-listed companies were required to submit their audited financial figures as well as a presentation on their qualitative attributes.

The quantitative and qualitative attributes are as follows:

Quantitative attributes (40%)

  1. Revenue growth
  2. Net profit growth
  3. Net gearing
  4. Shareholders’ funds

Qualitative attributes (60%)

  1. Standard of workmanship and deliveries
  2. Innovation and originality
  3. Creation of value for customers
  4. Reputation
  5. Competence and proficiency 

Selecting the winners

The All-Stars Awards took into consideration only those property developers who were participating in the StarProperty Awards. For companies with multiple core activities, only the property division was taken into account. 

The quantitative component is worth 40%, with each attribute, namely revenue growth, net profit growth, net gearing and shareholders’ funds, having a value of 10%. 

The revenue growth attribute is based on a company’s performance from 2021 to 2022. Similarly, the net profit growth is also over a period of one year from 2021 to 2022. Companies that register positive growth are given preference. 

For net gearing, the company that reduced their borrowings was given preference while the company that increases their shareholders’ fund gained the most points. 

The qualitative component, on the other hand, is worth 60% with an emphasis on the standard of workmanship and deliveries, innovation and originality, creation of value for customers, reputation and competence and proficiency. Each qualitative attribute is worth 12%.

chart

Top scorers

Sime Darby Property Bhd had the biggest overall score at 73.52% and took the honour of being the first company to be ranked number one for the All-Stars Awards listed companies. It was the consistent high scorer in all the respective attributes that gave it the highest tally. Not far behind were IOI Properties Group Bhd with 67.4% and IJM Land Bhd at 65.2%. Fourth-placed Mah Sing Group Bhd was a serious contender as it was just 0.14% from IJM Land.

Amazingly, Matrix Concepts Holdings Bhd and OSK Property had the same tally at 64.02% to tie at the number six spot despite that each developer had different scores for the different attributes. 

It was no surprise that SkyWorld Development Bhd came in first in the non-listed companies because they dominated the top spots in all the respective attributes with the exception of competence and proficiency, which was topped by Sri Pengkalan Binaan Sdn Bhd (SPB).

SkyWorld ended with a high tally of 83.95%, leaving its competitors far behind. SPB came in second with 64.28% while Parkland Group snagged third spot with 61.65%.

As this is the first year that a ranking system was introduced, feedback from the Award’s validator KPMG will be taken into account to streamline the criteria further to strengthen the Awards next year. 

Year-on-year, the StarProperty Awards has been meticulously refining the criteria to ensure that the properties that are being assessed by an independent panel of judges truly deserve to be recognised. 


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