Icon City is a grandeur integrated commercial cum residential development, or an urban city by Mah Sing. This RM3 billion development is set to become the next landmark of Petaling Jaya. It is to be developed in phases in 5 to 7 years to come. Sprawling over a 19.6 acres (7.93ha) leasehold site of the former Matsushita Group's plant, this massive development will comprise 7 to 8-storey shop-offices, a gourmet street with 20 outlets of 2-storey blocks, small-office versatile-office (SoVo), serviced apartments, a retail mall, a hotel and office towers. One of the developments launched in the first phase of Icon City is the serviced apartment. It comprises a total of 569 units with 1 to 4+1 bedrooms and 1 to 3+1 bathrooms, and built-ups ranging from 550 sf to 1,820 sf. Among the facilities provided are swimming pool with Jacuzzi pool, sauna and steam bath, function room with pantry, gymnasium, squash court and automated waste collection system to name a few. It is launched from RM430,000. Adding to that, there is also a 7 to 8-storey shop-offices at Icon City, marketed as 30 Jewels. The first 3 levels are the retail component, and followed by a 2-level showroom and 2 levels of corporate suites with roof terrace. The top floor (8th floor) is the penthouse of director suite. The 7-storey unit has lot size of 25' x 76' or 11,795 sf, while the 8-storey unit has lot size of 25' x 79' or 14,021 sf. Each unit is built with private staircase and lift. It features high ceiling height with 20" on level 1 and 12.5" for the rest floors. It is tagged from RM7.7 million per unit or about RM600 psf. Maintenance fee is quoted to be less than RM0.50 psf. The duplex SoVo at Icon City is also among the first development launched. It is priced from RM570,000 and comes in 2 layouts to choose from – 750 sf and 990 sf. These duplex SoVo is targeted for a music studio, office space, design house or even an art gallery. It is furnished with broadband infrastructure, video conference rooms, backup power supply and others. What makes this development to be the new benchmark of future development is due to its futuristic faÃ§ade and design that boast unique design with a mixture of glass and steel for its faÃ§ade. Also, it boosts a 5-acre man-made forest, water-themed Central Plaza, sky glass-bottomed pool, roof garden and lush landscaping. Moreover, Icon City is set to become a green development. The developer is concerned on the green features and will incorporate 3 green standards – the Green Building Index (GBI), Green Mark and LEED.
Property Details Name: Icon City Address: Sungei Way, Petaling Jaya, Selangor Developer: Mah Sing Group Completion Date: 2017 (estimate) Type: Mixed Tenure: Leasehold No. of Blocks No. of Storey Shop-Office: 7 – 8 No. of Units Serviced Apartment: 569 Shop-Office: 30 No. of Bedrooms Serviced Apartment: 1 – 4+1 No. of Bathrooms Serviced Apartment: 1 – 3+1 Built-up Serviced Apartment: 550 – 1,820 sf Shop-Office: 11,795 sf & 14,021 SoVo: 750 sf & 990 sf Maintenance Fee: Less than RM0.50 psf Launch Price Serviced Apartment: From RM430,000 Shop-Office: From RM7.7 million SoVo: From RM570,000
Facilities 5-acre forest Water-themed Central Plaza Sky pool Roof garden Lush landscape Small Office Versatile Office (SoVo) Broadband Video conference room Back-up power supply Serviced Apartment Sauna & steam bath Function room with pantry Reading lounge Gymnasium Games room Children’s playground Squash court Sun deck Landscaped garden with foot reflexology path BBQ and picnic terrace Automated waste collection
AnalysisThis land of Icon City was bought by the developer in March 2010 for RM104.23 psf (a total of RM89 million) from Panasonic HA Air-Conditioning (M). The land purchase is indeed a good move by the developer to position this architecture marvel at a very strategic spot in between established areas of Damansara, Bandar Sunway, Kelana Jaya, Subang Jaya and Petaling Jaya. Icon City can be easily accessible via extensive network of highways as well as public transports. It is strategically sited at the intersection of the Lebuhraya Damansara-Puchong (LDP) and Federal Highway. In addition, it is within minutes to the accesses of New Klang Valley Expressway (NKVE), Shah Alam Highway (KESAS), ELITE and New Pantai Expressway (NPE). It is also within walking distance to Seri Setia and Setia Jaya KTM Komuter stations, as well as within 5 minutes driving to Kelana Jaya RapidKL LRT station. However, the neighborhood where Icon City is located is not up to its standard. It is surrounded by villages, low-cost apartments and factories. Besides that, the views are not very outstanding – surrounding low-cost residential, Federal Highway and the old PJ view. The best view offered is Bandar Sunway neighborhood and Royal Subang Golf Course in Kelana Jaya. KLCC and the city centre skyline views are blocked by Park 51 development.